Jerrell Nichols, his wife Kara, and their son have been running RANS Bikes since 2015. They have tried their best to serve new customers, help owners of all RANS Bikes with their repairs and other needs, and design and develop new bikes. All that in just a three-member team with some support from outside. The COVID time has made running all that even more difficult, and a change had to come. Here it is. Just a few hours ago, Jerrell announced that RANS Bikes become Phoenix Bike WRX and that they will make important changes to streamline all the processes in the company. You can read Jerrell’s explanation on their new web page here.
Two years ago, I was in the city of Montezuma, Kansas, and the little company “next to the pile of corn” has made a deep impression on me. The desire for perfection was omnipresent there, and I am sure such an atmosphere will transfer that to the Phoenix Bike WRX.
I have happily added the new brand into the Recumbent Catalog here. I wish Jerrell, Kara, and the whole team a lot of success in what they do!